How can movement-based learning open new contexts for responsive technology?
How can movement-based learning open new contexts for responsive technology?
overview
What were we asked to look at?
What were we asked to look at?
ASB GlassFloor is an interactive LED sports flooring system that responds to movement in real time. The brief was to explore how this technology could extend beyond sports and find meaningful applications in real-world contexts. We approached this by asking two questions: what does this technology enable? and where is that capability actually necessary? Working within a 3-week sprint, we relied on secondary research to explore different contexts
🧭 Organisational goal
Developing a viable alternative revenue stream by finding meaningful real-world applications for their patented responsive floor technology beyond sport.
🧩 Problem space
The brief included no defined users, problem frame or system boundaries, requiring us to shape direction from ambiguity
📑 The task
The aim was to propose a service concept that demonstrates how the ASB GlassFloor technology could be used, showcasing strategic rationale for the organisation.
framing the opportunity
How might we leverage the responsive floor technology to create a cognitive agility training experience to build decision-making skills of first responders in high-pressure scenarios?
the deliverables
What we proposed
What we proposed
A movement-based cognitive agility training program that simulates unpredictable scenario for first responder’s using the ASB Glassfloor. It is supported by AI to analyse behavioural data such as stress response, decision-making efficiency and adaptability both in real-time and during post-simulation analyses.
A movement-based cognitive agility training program that simulates unpredictable scenario for first responder’s using the ASB Glassfloor. It is supported by AI to analyse behavioural data such as stress response, decision-making efficiency and adaptability both in real-time and during post-simulation analyses.
The impact
What changed for the organisation
What changed for the organisation
01.
Revenue stream
The context we landed on opened up a clear path to government and public sector partnerships. It was recognised by the client as a viable and relatively untapped institutional market, with potential for recurring contracts across emergency services, military and civil defence organisations.
02.
Value creation
The proposal also shifted how the technology could be seen. Instead of being positioned as an entertainment surface that adds immersion, it pointed toward high-stakes human performance. Designing for first responders helped demonstrate how the floor could support decision-making under pressure.
🔮
view the process
Reema Gokhale | 2026
Let’s talk!
Available for full-time roles in india, US & Europe
Reema Gokhale | 2026
Let’s talk!
Available for full-time roles in india, US & Europe
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Reema Gokhale | 2026
Let’s talk!
Available for full-time roles in india, US & Europe